He discussed the difference between sustainable and situational values and attributed his motivation for writing Hot, Flat, and Crowded to America losing its groove.
Friedman reminded the audience that ExxonMobil doesn't operate through Facebook but right in the faces of those it needs to influence--and that's what we, the audience, needs to do if we want to save our planet and start a green revolution. The author challenged that there has not been revolution without people getting killed and encouraged us to become invested in producing solutions because energy resource development will be the IT of our generation.
However, as a GW student, I can't help but notice the irony of his visit. Though student organizations are dedicated in turning GW green, the university has a historically poor record. Our 2009 College Sustainability Report Card gave GW a C+ overall and F's in both categories of endowment transparancy and shareholder engagement.
Hopefully, Friedman's visit has lit a fire in students to change our university's habits and begin our own collegiate green revolution.